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Business Strategy
We are skilled at delving into your business to uncover new opportunities and provide strategies to redirect your focus to short and long-term performance. We use a strategic marketing perspective to bring your business growth, realignment or repositioning ambitions to life.
Our business strategy services include: organisational review and strategy, creating a marketing plan, creating a business case, business growth strategies and market positioning / brand strategies. Find out more about our business strategy services.
Marketing Audit
The benefits of an experienced external consultant conducting an audit of your digital marketing or offline marketing are invaluable.
We discuss and review across your multiple channels, including qualitative and quantitative analysis, to bring you a set of strategic recommendations on how your business can generate more money. This will likely be through a variety of measures and over various timescales. We can either work with you to deliver the strategy or simply deliver our recommendations for your own implementation.
See how we can help with our marketing audit and recommendations services.
Marketing Strategy
We can create your marketing plan from scratch, review your existing marketing activity or that of your competitors, making and implementing our recommendations. Our marketing experience spans print and research as well as digital, so we can bring you the benefit of our full marketing knowledge.
See how we can help plan effective marketing for your business.
Digital Marketing
We devise and run your digital marketing requirements including digital strategy, website development and email strategies. We have worked in digital marketing and strategy for over 10 years, and have managed website builds for several well-known brands so have plenty of experience to bring.
See examples of our digital marketing services.
Research
Whether you need an in-depth audit of your marketing activity or to research your market, competitors or customers we can provide this from a fresh external perspective. As always our work is covered by NDA and confidentiality agreements.
Our research services include: customer research, competitor research, keyword research, market positioning / viability research. Find out more about how we can help with your research requirements.
Social Media
We can write and implement your social and content strategy, whether setting up from scratch or improving existing, ensuring that your marketing objectives are met. Our experience with social spans global campaign launches with household brands through to supporting UK SMEs with setting up a social presence and strategy.
See how we can help with our social media services.
Our Process
Research & Define
Our first step is always to review your objectives and previous activity to get to the bottom of the problem and understand your business. This process can uncover queries, untapped opportunities and identify areas for improvement in the project. At the end of this phase an output will be confirmed for the next step, including agreement on targets and confirmation on any specialists to be selected for your project other than the Director.
Project Delivery
We use a clever combination of art and science to target your desired audience in the most effective way. Depending on the type of project, this phase will involve the implementation of a project, marketing strategy, content plan or website design and build. We work on a tailored approach to your brand, and optimise our strategy and campaigns to meet the best returns.
Implement & Enhance
We will work hard for your brand to meet your objectives, testing and iterating through to the completion of your goals. We can work to suit you, whether you prefer to work closer with us with regular reports and updates on the success and progress of your campaign, or more in-depth monthly reviews. We're in it for the long-haul, and plan ahead with you to ensure our work is flexible to meet the future needs of your business.